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Got Blog? Grow it With Some Special Spice...

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August 2, 2007

Got Blog?  Grow it With Some Special Spice... (Photo Copyright by Lee Hinshaw use without permission prohibited, see Footer for Link)

Two of my posts, more than others, have brought and keep bringing new visitors to my blog from search engines. One has been regularly doing so for a while now. I figured it would die off, and while it has tapered off, usually at least one person a day, and most days more than one, find their way to my blog because of this post: Joe Paterno: Turning Trash into Treasure! Even though is not directly related to the theme of my blog, I felt inspired to write about it. While it's true that the readers who find my blog searching for information about Joe Paterno and the punishment he handed down to his Penn State Football team may not convert all that well to regular readers of an Internet Business Blog, at least a few will come back and that's what I want... more readers.

The other post that brings in a steady stream of visitors from search engines is my review of Joe Vitale's new book Zero Limits. Due to the nature and subject matter of the book, these readers will probably have a higher conversion to loyal readers than the Joe Paterno searchers.

This is a fairly easy way to bring in fresh visitors to your blog. Pay attention to what you're reading and clicking on as you browse the web, as you read newspapers, and watch the news (if you do such a thing!). Also note the new book, CD, or DVD you just picked up. Integrate some of these things into your blog posts by writing an occasional review of something that interests you and is related, or loosely related, to your blog.

Why? Because, if it interests you, then it will probably interest your readers. Some of that traffic will come back again and become regular readers.

Occasionally tie in a news item that's a little outside the normal subject area of your blog, like I did with Joe Paterno, to add some flavor that will bring in fresh readers.

Notice that for both suggestions I used the term occasionally. Unless your blog IS a news site or a review site, filling it with these types of posts could cost you some of your current readers and dilute your focus. Like hot sauce, a little of this spice goes a long way, don't over do it!


Until Next Time...
Fred Black

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Posted by Fred on August 2, 2007 | Printer-Friendly

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  Comments:
  1. From: John Hewitt, Friendly Neighborhood Writer

    I have occasionally given in to the impulse to blog about a hot topic such as Paris Hilton or Harry Potter, and I do get a fair number of readers from it. There's something to be said for using famous names, but overall I prefer to concentrate on the material. I won't go out of my way to include a hot topic, but I am happy to use one of it fits in with what I want to write about.

    Posted by John Hewitt, Friendly Neighborhood Writer on August 7, 2007 9:43 PM

  2. From Fred...

    John;
    Thank you for taking the time to leave a comment. I'm going to be sure and spend some time checking out your blog. Be sure to stop by often!

    Fred

    Posted by Fred Black on August 7, 2007 10:26 PM

  3. From: scarlett

    i totaly agree you with you about no nofollow. This is not sensible protection. if i have directory and i put on its link here, and then this is a spam or useful content for blog..

    Posted by scarlett on August 10, 2007 6:04 AM

  4. From: minca news reporter

    I think somebody give you links to those posts. Anyway you can find sources of your traffic using Google Analytics.

    Posted by minca news reporter on March 21, 2008 8:39 AM

  5. From: hendro

    I'm a new blog owner, and this information is good lesson for me. Thank you

    Posted by hendro on October 2, 2008 2:07 PM

  6. From: Graham Cox

    I am new to this world of internet marketing and just now started to learn more about it. Your post helped me lot and I thank you for sharing your thoughts.

    Posted by Graham Cox on November 14, 2008 1:10 PM

  7. From: Robert S

    Good stuff here Fred. I like your take on the No Follow concept...

    Posted by Robert S on December 11, 2008 4:51 PM

  8. From: Tom

    Thank you for your useful advices, especially the ones regarding expansion of readers' interests. I will definitely use them when I establish my own future blogs.

    Posted by Tom on February 7, 2009 7:01 AM

  9. From: Gitte Gorzelak

    Thanks for your good advice, it was very helpful.

    Posted by Gitte Gorzelak on February 24, 2009 5:03 AM

  10. From: street lighting

    It was a very nice idea! Just wanna say thank you for the information you have shared. Just continue writing this kind of post. I will be your loyal reader. Thanks again.

    Posted by street lighting on October 8, 2009 2:41 AM

  11. From: Ergonomic Chairs

    Adding spice by "occasionally" writing on the latest news item is a good idea. What is required is a community of interested readers who like what they read and who are willing to impart apt feedback.

    Posted by Ergonomic Chairs on October 22, 2009 8:07 AM

  12. From: Kari Simon

    I think this idea has great potential. I really like the side benefit of expanding readers interests.

    Posted by Kari Simon on October 29, 2009 11:10 AM

  13. From:

    Very informative article, with lots of useful information. Thank you, keep up the good work

    Posted by on November 23, 2009 4:10 AM

  14. From: MKAD

    Too much of spice is adding enough sauciness to make the dish unpalatable! An occasional digression from the topic can be tolerated. Overdo it and you risk losing all your avid readers. Cant agree with you more!

    Posted by MKAD on December 9, 2009 5:54 AM

  15. From: Micaela

    Wow, thanks for the information. This will help in my blog writing. Its very difficult to write articles that will catch readers attention.

    Posted by Micaela on December 19, 2009 11:55 PM

  16. From: Knobs

    I do need inspiration to write interesting and insightful blogs time and again, your tips are invaluable in this regard.

    Posted by Knobs on March 20, 2010 8:56 AM

 


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